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Romance Scam Research Center

2015: UK: "Winning and losing": vulnerability to mass marketing fraud

Oliver, Sean; Burls, Trish; Fenge, Lee-Ann; Brown, Keith.  The Journal of Adult Protection; Brighton Vol. 17, Iss. 6, (2015): 360-370. DOI:10.1108/JAP-02-2015-0002



- The purpose of this paper is to report the findings from a small qualitative study of victims of mass marketing fraud (MMF), exploring how they become involved in such activity and then sustain their involvement. The paper concludes with recommendations for practitioners involved in supporting vulnerable older people.


- The paper considers a small qualitative case study into the vulnerability of older people (n =3) to MMF from the perspectives of the "victims" of such fraud."

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