Mapping Computer Mediated Communication Theories and Persuasive Strategies in Analysing Online Dating Romance Scam

Annadorai, Kalaivani ; Krish, Pramela ; Shaari, Azianura Hani ; Kamaluddin, Mohammad Rahim (2020) — Journal of Xidian University

DOI: 10.37896/jxu14.5/070

Synopsis

This article presents a neutral, catalog-style overview of the intersection between computer-mediated communication (CMC) theory and the persuasive techniques observed in online dating romance scams. Framed as a mapping exercise, it explores how a range of CMC theoretical perspectives can illuminate the dynamics of deception within digital dating spaces. The discussion centers on how messaging practices, profile presentation, and interaction timing function as focal points where theoretical concepts meet persuasive aims, without detailing particular incidents. The title signals an analytical scope that encompasses communicative processes, user perception, and platform affordances as they relate to deceptive romance proposals. Using a conceptual mapping approach, the work connects theoretical constructs to patterns described in online dating interactions and scam narratives. It highlights potential relationships between communication features—such as immediacy, personalization, and credibility signaling—and persuasive objectives like trust development, emotional engagement, and commitment elicitation. Rather than presenting empirical findings, the piece outlines descriptive categories and linkages that can guide future examination, risk assessment, and detection practice. The text remains at a high level, noting how different CMC theories may account for scammers’ adaptation to platform constraints and user expectations across dating contexts. From a practical standpoint, the study offers a framework for researchers, educators, platform designers, and safety practitioners to analyze scam activities in theoretical terms and in broad communicative terms. It suggests avenues for awareness initiatives and policy discussions by clarifying common communicative patterns and the theoretical lenses through which they can be interpreted. Overall, the publication contributes to a systematic, theory-informed understanding of how computer-mediated communication and persuasive strategies intersect in online dating romance scams.

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